Selling your home can be a daunting prospect, in many cases a property is your most valuable possession and we understand there are countless estate agents to choose from in your area. We’ve made it simple for you by creating our 9 top tips for selecting the perfect estate agent. We have covered everything from who to trust, what to ask and where your property should be advertised to reach a broad market of potential buyers. Our top tips will help, support and guide you through making your choice.
- Do they know your local area?
It is important that the estate agent you choose understands the area surrounding them. This will enable a greater understanding of the housing market in your area and can only benefit you when it comes to the marketing and advertising of your home.
- Have they previously sold houses like yours?
Do they have a back catalogue of successful projects that they are willing to show you? An agent with knowledge on your type of property is vital, without this knowledge the agent may not understand how to market and advertise your home, and risk not reaching potential buyers.
- Do you like them?
Your estate agent will play a vital role in selling your house so it’s important to create and maintain a good relationship.
Go to a variety of agents in your local area and see if it’s a welcoming, professional environment, are the staff helpful and polite? When they visit your home are they enthusiastic about it? It’s your decision on who to trust with your home, so don’t just settle for the first estate agent you find.
Positive recommendations from friends and family can be a great way to begin your search for the perfect agent. You can also check them out reviews and rankings on allagents.co.uk.
You can also seek reassurance by checking if the agent is a member of industry bodies such as The Property Ombudsman, RICS, National Association of Estate Agents (NAEA) and ARLA (Association of Residential Letting Agents).
- Where do they advertise?
Are the agents widespread and visible online and offline? Many buyers might not have time to go into an agent’s office to search for their potential new home, so an online presence is a must have when it comes to attracting buyers.
- Can you find them on social media?
Is the estate agent visible on social media? If you can’t find the agent online how will potential buyers find your house? Social media is used by so many people, why miss out on a platform that can advertise your home and reach more people in the process.
- What area will your property be marketed to?
How widespread will the advertising of your house be? Will it stay in your local area, your region? Or national? Is the agent part of a relocation network, helping people moving to a new area?
- What marketing techniques do they use?
Don’t be afraid to ask your agent how they will market and advertise your property, what newspapers and magazines will it appear in? What property websites will it be listed on? Do they already have clients in mind for your property? If the agent is unsure of how and where to market your property then it may get overlooked by prospective buyers.
- Understand the agents fees
Fees do vary, many agents only charge a percentage of the selling price however, additional charges for valuations, photography and advertising can be costly surprises.
A good agent will discuss all the fees upfront, there should be no hidden charges so make sure to discuss this thoroughly with the agents before you make your final choice.